About
6 months - (24 weeks) to finish modules. Students will develop a working business concept, a basic brand, and an understanding of the tools used to launch and manage a startup—equipping them for career success or future ventures. 🔹 INTRODUCTION Students explore their interests and strengths through career assessments and activities that help them identify business ideas aligned with their passions. 🔹 ENTREPRENEURSHIP Students dive into risk assessment, innovation research, and mindset development. They complete an entrepreneur personality quiz, reflect on their readiness, and design a development plan to grow their entrepreneurial skills. 🔹 MARKETING Students build brand identity through logo design, social media strategy, and message development. Activities include crafting and refining an elevator pitch and launching a mock marketing campaign using social media and email. 🔹 BUDGETING Students apply financial planning skills by creating an inventory spreadsheet, calculating startup costs, and determining break-even points to understand what it takes to run a financially sound business. Introduction Career Launchpad: The Business of You Interest Assessment Putting Your Business Idea Together Activity Entrepreneurship 10 Risky Businesses to Start & Risk Assessment Activities Innovation Research Activity Driving Innovation Activity Next-Gen Entrepreneur Mindset Quiz Entrepreneur Mindset Quiz Rubric Entrepreneurial Mindset Scoring & Reflection Entrepreneurial Mindset Development Plan Marketing Logo Design Activity Role of Social Media in Business Video Social Media Launch Challenge: Build Buzz in 3 Mo. Activity Creating Your Elevator Pitch Refining Your Elevator Pitch Newsletter Activity Budgeting Creating an Inventory Spreadsheet Start-up Costs & Break-Even Calculation Activities Income Statement Income Statement: Fixed and Variable Expenses Business Plan Challenge Business Opportunity - Interactive Exploration Target Market
You can also join this program via the mobile app. Go to the app